Lesson 3 – Who is this for?

Who This Is For: The Crafting Entrepreneurs

• The Etsy Seller: You love the platform, but you’re tired of the “money leeches.” You are ready to see exactly how listing fees, transaction fees, and shipping costs are eating your profits.

• The Craft Show Warrior: Even if you sell in person, you need to know your “break-even” point. This is for the maker who wants to walk into a market knowing exactly how much room they have to play with.

• The “Sales but No Cash” Maker: You’re getting those “Ka-ching” notifications, but your bank account isn’t growing. You’re ready to find out where the leak is and plug it for good.

• The Laser & CNC Creator: For the makers who need to factor in “cutting time” and specific material dimensions into their pricing so their machines actually pay for themselves.

• The Pricing-Paralyzed Entrepreneur: If you’ve been “guessing” your prices based on what others charge, this is for you. It’s time to price based on your reality and your worth.

• The Creative CEO: You might be a beginner, but you’re ready to treat your craft like a real business. You want to see the “Profit After Fees” before you even hit “Publish” on a listing.

• The Abundant Artisan: You know that when you clear out the financial “clutter” and hidden costs, you make room for more creativity, more sales, and more joy in your studio.